Week 2 Recap: What shipped on Nick Launches
May 17, 2026
Week two on Nick Launches: 158 live products, 253 signups, 223 newsletter subs, and 85 launches that went live this week.
Where we are 🧭
Two weeks in, Nick Launches crossed 150 live products and a third of a thousand newsletter subscribers. The curated launch surface bet is holding up: signups roughly doubled week over week, upvote velocity nearly tripled, and the homepage is mostly carrying itself.
Here's what week two looked like.
The numbers 📊
Products
- 🟢 158 live products on the directory
- 📥 125 submissions this week
- 📅 85 went live in their launch window
- 💳 5 paid launches, 114 free
People
- 👤 253 signups
- 📬 223 newsletter subscribers added
- ⬆️ 463 upvotes cast across launches
- 💬 17 comments on launch threads
Traffic
- 🌐 Numbers landing in analytics (placeholder, GA export pending)
- 🌍 Real-time visitors from the US, India, Brazil, and the UK
- 🔗 Domain Rating climbing on the back of week-one backlinks compounding
Submissions up 58% week over week, signups up 83%, upvotes up 65%. The shape of growth is the right shape.
Top launches of the week 🏆
Six standouts from last week's launches, in the order they sit on the homepage.
Logo | Product | ⬆️ | Review |
|---|---|---|---|
 | ClarityCheck | 10 | Reverse phone, email, image, and VIN lookup. People search and background checks from a single query. The kind of utility that gets bookmarked the first time you need it. |
 | Pounce | 5 | Streams the best X and Reddit conversations to you, with AI filtering the noise. 15 minutes a day, reply / follow / skip. A clean answer to "growth without doomscrolling." |
 | Pelepop X: Extreme Chaos | 17 | Arcade brick-breaker meets bullet-hell on Windows. Top-voted launch on the directory, second week running. The chaos compounds. 🕹️ |
 | RankQuest | 10 | A judgment-driven SEO system that watches your site and tells you what to do next, instead of dumping a dashboard of metrics on you. Built for founders who'd rather ship than interpret. |
 | IndieHunt | 8 | AI-powered launch platform with weekly hunts for AI projects. Aimed squarely at the early-adopter crowd. More curated AI launch surfaces is a good thing. |
 | Aura++ | 8 | One-click product launches bundled with backlinks, launch blog posts, and social posts. For builders who'd rather build than orchestrate a launch checklist. |
See the full set on the products page.
Changelog 📝
Smaller things that landed this week, in no particular order.
Launch form
- 🧪 Dev-only sample data prefill for faster submission testing
- 💾 Better persistence so half-finished submissions survive longer
Notifications
- 📲 Telegram notifications centralized into a dedicated module
- 📨 Internal alerts now route through a single, consistent path
Analytics + SEO
- 📊 Google Ads conversion tracking ID wired into the global layout
- 🔍 Directory SEO attributes refreshed with updated traffic metrics
- 🗺️ New directory entries added with associated images
What's next 🔭
Week three is focused on a few things:
- Winners-of-the-week UI. A new surface that celebrates the top launches from the prior week — something more visual than a table, so the people who shipped get a moment, and visitors get a clearer "what should I check out" cue.
- Growth agent on X. Thinking about building (or wiring up) a Growth Agent that handles the X side of distribution: replies in real conversations, shares maker stories, surfaces launches without sounding like a bot. Still in scoping.
- Activity feed. Comments are working, but the launch-day pulse needs a clearer real-time surface.
- Submitter onboarding. Reducing the gap between "submitted" and "live on launch day" is still the biggest lever.
If you're building something, submit it. The draft flow holds your spot even if you're not ready to launch yet.
Two weeks down. Thanks for reading. 🙏