Crunchbase

My Experience

Crunchbase is best used as a credibility + research profile, not a “Product Hunt-style launch.”

If a founder, investor, journalist, or potential partner searches your company name, Crunchbase is one of the places they expect to find a clean, structured snapshot: what you do, where you’re based, who founded it, and any funding milestones. That’s why a complete profile helps even if you’re not actively fundraising — it reduces friction when someone is doing diligence.

Submission Process

1) Prep (important)

• Search Crunchbase first to make sure your company doesn’t already exist.
• Gather the core fields you’ll need:
  • Logo
  • Founded date
  • Website + socials
  • Short + long description
  • HQ location
  • Industries (aim for 3–5)
  • Founders / key people
  • Funding rounds (if applicable)

2) Create a new company profile

1. Create a Crunchbase account.
2. Complete social authentication in your account settings (LinkedIn and/or Google).
3. In Crunchbase, use Resources → Create Profile (or Explore → Contribute Data) and choose the profile type (Organization/Company).
4. Enter the profile details and Save All Edits.

3) Edit an existing profile (or fix errors)

1. Locate the profile using Crunchbase search / Scout.
2. Click Actions → Edit.
3. If you see locked fields on your own company, you may need to verify employment to unlock those edits.

4) Claiming / “Manage My Company”

If a profile already exists, the best path is to claim/manage it so you can keep information accurate and unlock org-specific edits when required.

Tips for Success

• Write the description like a one-line “what + who for”. Avoid marketing fluff. Clarity wins on Crunchbase.
• Choose industries carefully. If you pick the wrong categories, you’ll attract the wrong comparisons.
• Add founders and team correctly. This increases trust and helps people connect dots.
• Keep the profile alive. Update the description, website, and key milestones as you ship and grow.
• Use Crunchbase like a “source of truth.” Make sure your website, LinkedIn, and Crunchbase don’t contradict each other.
• Don’t rely on it for SEO alone. If you get a link, great — but the real value is legitimacy and fast research for decision-makers.