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AlternativeTo

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"Crowd-sourced software alternatives & reviews — great for discovery traffic when people are searching “what should I use instead?”"

Traffic / DR
high / 79
Backlink Quality
strong
Focus
General AI

Submission Process

Moderate - create an account, submit an app entry with platforms/license/description/tags, then wait for moderation approval

Best for:

Alternative-intent SEO traffic New tool discovery Open-source comparisons Review & credibility signals

My Experience

I submitted my website to AlternativeTo and it’s been great for steady, high-intent discovery.

What I like most is the type of visitor it sends: people who already know a competing product and are actively searching for a better option. Those users tend to spend more time comparing features, reading reviews, and actually trying alternatives — which makes the traffic feel more “ready to decide” than random social traffic.

The other big win is credibility: having a clean listing (with accurate pricing, platforms, and screenshots) plus real community reviews makes it easier to build trust when someone is evaluating you against established tools.

Submission Process

Option A — Add your product as a new app entry

  1. Create an account on AlternativeTo.
  2. Click your User icon → “Suggest new application”.
  3. Fill the required fields:
    • Platforms (Web, Windows, Mac, etc.)
    • License / pricing model
    • Description (what it is + who it’s for)
    • Tags (use precise tags users actually search/browse)
  4. Click “Submit the application”.
  5. Your submission goes through verification/moderation before it appears publicly.

Option B — Add your product as an alternative to a specific competitor

  1. Go to the competitor’s app page.
  2. Click “Contribute to this page” → “Suggest Alternatives”.
  3. Search for an existing app entry (if you already exist), or choose “Add a new application as a new alternative” and submit the details.

What not to do

  • Don’t use your profile as an ad channel; overly promotional behavior can be treated as spam.

Tips for Success

  • Pick the right “anchor competitor” first. Get listed as an alternative to 1–3 obvious incumbents before trying to appear everywhere.
  • Write for comparison, not marketing. A clean, factual description wins: what you do, key differentiators, ideal user, and 1–2 concrete use cases.
  • Use tight tags. Tags are one of the biggest discovery levers—avoid broad spammy tags and focus on the 5–10 that match real intent.
  • Add proof. If you have screenshots, a demo video, docs, or an open-source repo, include them where the listing supports it.
  • Invite genuine reviews (ethically). Ask real users to leave honest feedback and vote—don’t incentivize fake reviews.
  • Maintain the page. Keep pricing, platforms, and URLs accurate; update the listing when you ship major features.
  • Engage with comments. If users question positioning or alternatives, respond calmly and add clarity—this helps both trust and rankings.

Pros

  • Huge audience with strong search intent (people actively looking for alternatives)
  • Community voting and reviews can build credibility over time
  • Great fit for open-source and privacy-focused tools (audience tends to care about those)
  • Submission is free and community-driven

Cons

  • Listings are moderated, so approval isn’t instant
  • Competitive categories can bury new listings without community engagement
  • SEO value of outbound links can vary by page/template (verify link attributes if backlink value is critical)
  • Overly promotional content can be treated as spam